Using social media to grow your business [INFOGRAPHIC]

Whether you want to engage with current customers, raise awareness for your brand, or attract new customers, be sure you have a solid online presence and that you are using social media platforms effectively. Businesses have been, and are continuing to be, affected by social media, as these social networks revolutionise completely the way we ….Read more »

#DigitalRevolution at the Barbican Centre

The Social Shop attended Digital Revolution exhibition this weekend at the Barbican Centre. A truly amazing, immersive and interactive experience in its final weeks, bringing together the rise of digital media, including art, videogames, films and music. The exhibition is divided in three main areas, where in the first part we could explore the “timeline” ….Read more »

The importance of scheduling content on social media

Why consider scheduling posts on social media? Pre-scheduling social media activity can be a time saver, giving us more time to devote to other aspects of the business, it also helps us to make sure we have fresh, regular and relevant content available on social networks. But how and when to do it? It’s always more ….Read more »

Messenger and Swarm apps: wrong moves?

Facebook and Foursquare recently split their user experience into two apps, Messenger and Swarm, requiring mobile users to download both apps, claiming that the changes will benefit users somehow. Facebook Company reports that Messenger app is faster and more reliable, but why force users to download a second app? People are clearly unhappy about it, as ….Read more »

Social Media for Small Business workshop @ The British Library

The Social Shop attended the workshop “Social Media for Small Business” in the British Library Business & IP Centre on Wednesday 6th August. The workshop is free and happens once a month, leaded by Neil Infield, Manager of the British Library Business & IP Centre, targeting entrepreneurs, inventors, innovators, pre-start business and anyone else interest ….Read more »

XX Commonwealth games on Social Media and Mobile

It is a fact that we love anything related to social media, but The Social Shop team also love sports. All sorts of sports. And as the 2014 Commonwealth games happen from 23rd July to 3rd August , we could not help ourselves from dedicating a post to them on our blog! So, shall we take ….Read more »